BA in Tourism and Events Management students from Global College Malta! 🎓🏨 Led by our amazing lecturer, Ms. Mary Rose Briffa the students got an inside look at hotel operations, management, top-tier customer service, and creative marketing strategies! 🌟🛎️
A big thank you to Hotel Santana for hosting our BA in Tourism and Events Management students from Global College Malta! 🎓🏨 Led by our amazing lecturer, Ms. Mary Rose Briffa the students got an inside look at hotel operations, management, top-tier customer service, and creative marketing strategies! 🌟🛎️
Grateful for this real-world learning experience that’s shaping our future tourism and events leaders! 🚀📚
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The module features the fundamentals of management through the functions of planning, organising, controlling and leading. It highlights the strategic approach towards managerial decision-making and provides knowledge to students on how to approach problems, challenges and opportunities linked with human resources, motivation and teamwork. It features the key fundamentals on communication, change management and leadership and highlights the importance of ethical behaviour and social responsibility in managerial decision-making. At the end of the module, you will be able to:
Students will have knowledge and understanding of key components of accounting and finance including measuring and reporting financial position, performance and analysing and interpreting financial statements based on cash-flow statements, profit and loss account and balance sheets. The Module provides a sound basis of cost-volume profit analysis, costing and budgeting. Furthermore, it will provide students with knowledge, skills and competencies on how to make basic capital investment decisions and how to manage working capital. At the end of the module, you will be able to:
The module provides students with the knowledge and understanding of strategic HRM and also the skills, abilities and competences to prospective and present managers on how they maximise the potentials of human resources in an organisation. It provide the tools, knowledge and understanding on how the management of human resources management contributes towards corporate objectives. Students will enhance their knowledge and understanding of how HRM theories including performance management, recruitment and selection, employee welfare, ethics and corporate social responsibility, reward systems and talent management can be applied in practice. The module is intended to give students the know-how to resolve HRM issues and highlights the current trends in this important discipline in management. At the end of the module, you will be able to:
The module covers the different environments within which companies and public sector organisations have to operate and gives the students the appropriate knowledge to assess the strategic capabilities of an organisation. It further provides views and concepts of strategic choices and strategic purposes of organisations and highlights the key components of organisational culture and how this influences and impacts the strategy. Various types of business strategies are explained and tools, models and frameworks on how corporate strategy can be applied through diversification are part of the module content. The module includes theories and practical models that can be applied through innovation and mergers, acquisitions and alliances. Leadership and strategic change and how these are applied within a firm are key elements of this module. At the end of the module, you will be able to:
The module is designed to give students specialist knowledge within the growing field of supply chain management. A well-implemented supply chain management system has been identified as a key tool in the success of today’s leading businesses. Supply chain management involves the co-ordination, production, shipment and delivery of goods from the point of production to the point of consumption. The students are exposed to the learning areas of operations, supply chain management, logistics and purchasing and they will obtain in-depth knowledge in the field of supply chain management. At the end of the module, you will be able to:
The module will enhance the knowledge and understanding of how marketing management can contribute towards organisational goals and how marketing strategies can be planned, executed and reviewed within a specific business environment. It will further enable students resolve marketing issues and provide solutions from a managerial perspective taking into consideration the product, price, place and promotion (the ‘marketing mix’). At the end of the module, you will be able to:
In the absence of effective leadership organisations will fail. This module explores the attributes of what makes an effective organisational leader, the techniques they employ and how effective leaders are essential to sustainable succession planning. At the end of the module, you will be able to:
This module will provide students with knowledge and understanding relating to key business and management areas of leadership, innovation and entrepreneurship. It will enhance the knowledge, competence, skills and abilities of students in determining and understanding how a business can be established and how to monitor whether it is operating effectively and efficiently so as to provide sustainable profitability and long-term competitiveness. At the end of the module, you will be able to:
The module explores how businesses are increasingly using digital frameworks to pursue business goals. Electronic business (e-business) is the approach a company takes to become a profitable business through the portal of the Internet. The module explores why E-business includes a much wider range of businesses processes, such as supply chain management, electronic order processing and customer relationship management. At the end of the module, you will be able to:
The module includes a critical approach towards the on-going and relevant debate on the importance on business ethics and synthesise the knowledge required by managers to lead employees in an ethical approach and how managers will develop their response to issues and circumstances that require an ethical approach. The module also extends and develop the capabilities and skills of the students to act, manage and take ethically correct decisions in a business environment. At the end of the module, you will be able to:
Establishing close and productive relationships with customers is considered to be key to marketing success, and customer equity has become an important marketing performance indicator.Based on a solid understanding of traditional customer relationship management and contemporary customer engagement theories, this module discusses the creation of high quality and engaging customer experiences designed to secure repeat business. At the end of the module, you will be able to:
This module provides learners with an in-depth analysis of contemporary international business activities, allowing them to develop their skills and expertise in prevailing international marketing and communications as well as enhance their understanding of cultural and ethical contexts. At the end of the module, you will be able to:
The module provides a context for students to appreciate the complexities of managing people and organisations in the 21st century. The content of the module focuses on the challenges of managing individuals, teams, groups and organisations, by examining a variety of issues inherent in modern organisations and, importantly, the skills that managers require to deal with them. At the end of the module, you will be able to:
The module explores the terrain of employee relations. It examines the historical development of the employee relations contexts within which organisations operate and the continuing diversity of these contexts in the face of the apparent pressures of globalization. The module also considers the implications of employee relations contexts for management and for organisational performance, and assesses whether managements may actively deploy partnership approaches to secure collective employee voice without conflict. At the end of the module, you will be able to:
Global purchasing and supply management has evolved from a transactional buying activity to a strategic business operation. This module will provide students with detailed and higher level knowledge on how to plan and execute an effective procurement strategy that supports corporate goals and wider business objectives. At the end of the module, you will be able to:
The World is a rapidly changing environment and this change impacts on the way that organisations behave and respond. This module will equip students with the theoretical and advanced practical models and techniques that can help support them, as managers, to bring about effective and positive organisational change via people and processes. At the end of the module, you will be able to:
This Master’s level module is designed to help students to learn how to run a real business by doing just that: learning the key skills and knowledge needed to set up, run, sustain and develop a viable and successful business in times of constant change. The module equips students with a robust advanced knowledge base and the required skill sets essential to be able to successfully exploit emerging business opportunities and then how to manage the new venture with a long term focus and strategy. At the end of the module, you will be able to:
This module equips managers in the 21st Century by providing:
Successful employee development is an essential part of effective human resource management and plays a vital role in assisting organisations to utilise their most important asset, their employees, in order to remain competitive, innovative and responsive. This module focuses on the learning and development of employees in the workplace and the enhancement of their skills, competences and organisational contribution. At the end of the module, you will be able to:
It is increasingly difficult for many organisations to restrict their services to domestic markets only. Accordingly, knowledge of international issues is of vital importance to all organisations whether they are actively involved in foreign markets or have foreign competitors in their home market. At the end of the module, you will be able to:
Establishing close and productive relationships with customers is considered to be key to marketing success, and customer equity has become an important marketing performance indicator. The advent of digital technology and social media have had a major impact on the nature of customer relationships. Today, companies are seeking to engage the customer by creating interactive, participative marketing landscapes. The module provides students with the opportunity to explore theories and leading-edge research findings and apply knowledge by conducting small group discussion and/or activities. The module requires students’ active participation. At the end of the module, you will be able to:
This module develops an understanding of the particular challenges, opportunities and strategies which are encountered by different types of service business. The module has two distinct elements: services marketing and relationship marketing. At the end of the module, you will be able to:
The travel and tourism industry comprises several main sectors including, by means of example, accommodation, visitor attractions, travel distribution, and sub-sectors of transportation including aviation, cruise, land-based transport and transport infrastructure. The module explores the economic and operational characteristics of each sector and sub-sector, and the ways in which they interact in the production of travel and tourism products and services. At the end of the module, you will be able to:
This module accordingly introduces students to the core principles of how digital marketing and social media can help organisations to gain a competitive advantage. Information and communication technology is constantly and rapidly changing the way companies interact with consumers. Technological evolution continues apace and marketers are seeking to exploit it in new, creative ways. This module provides a comprehensive framework for understanding the contextual, strategic and operational issues involved in the application of digital transformation to marketing. At the end of the module, you will be able to:
Hospitality and tourism businesses significantly contribute to the European and world economy in terms of job creation, GDP contribution and have significant impact on local communities. The contribution of tourism to Malta’s GDP in 2018 was 12.8%, making tourism one of the top five contributors to the economy. Total tourist expenditure was EUR 2.1 billion, an increase of 8% from 2017. In 2018, there were 3.2 million international arrivals, an 11.0% increase on 2017. Whilst tourism, events and hospitality have been hit by the Covid pandemic, as the world emerges from the pandemic growth in these areas is set to reoccur. At the end of the module, you will be able to:
This module accordingly introduces students to the core principles of how digital marketing and social media can help organisations in the arena of Tourism and Events Management to gain a competitive advantage. Information and communication technology is constantly and rapidly changing the way companies interact with consumers. Technological evolution continues apace and marketers are seeking to exploit it in new, creative ways. This module provides a comprehensive framework for understanding the contextual, strategic and operational issues involved in the application of digital transformation to marketing in the area of Tourism and Events Management. At the end of the module, you will be able to:
This module acquaints learners with current principles and best practices in project management and applying this knowledge to event management and developing the learners’ ability to formulate, plan, manage and evaluate events. Teaching methods will include case studies. At the end of the module, you will be able to:
The module explores the current international healthcare agenda, examining the need for constant change and evolution in order to meet the contemporaneous needs of a changing and growing global population. At the end of the module, you will be able to:
Students will explore contemporary issues in international health and social care policies and systems. Socioeconomic and political drivers to variations in health and social care trends, policies and provision will be addressed by comparing high and low income countries and global challenges to health and social care systems will also be addressed. At the end of the module, you will be able to:
The module seeks to develop DBA candidates’ systematic and critical knowledge of research methods in business and management studies at a doctoral level and build upon their experience of undertaking research at a Masters level. At the end of the module, you will be able to:
The module introduces students to the key concepts of digital analytics in the marketing discipline and how analytics can build knowledge of online customer behaviour and campaign effectiveness that can be used effectively in the business environment within which marketers now have to operate. At the end of the module, you will be able to:
Marketing increasingly occurs in a digital world and marketing graduates require specific knowledge and understanding of the impacts that digital technologies have had on marketing practice and consumer behaviour. The module introduces students to the core principles of how digital marketing and social media can help organisations to gain a competitive advantage. Information and communication technology is constantly and rapidly changing the way companies interact with consumers. The module provides a framework for understanding the contextual, strategic and operational issues involved in the application of digital transformation to marketing. At the end of the module, you will be able to:
The travel and tourism industry comprises several main sectors including, by means of example, accommodation, visitor attractions, travel distribution, and sub-sectors of transportation including aviation, cruise, land-based transport and transport infrastructure. The module explores the economic and operational characteristics of each sector and sub-sector, and the ways in which they interact in the production of travel and tourism products and services.
Marketing increasingly occurs in a digital world and marketing graduates require specific knowledge and understanding of the impacts that digital technologies have had on marketing practice and consumer behaviour. The module introduces students to the principles of how digital marketing and social media can help organisations to gain a competitive advantage. Information and communication technology is constantly and rapidly changing the way companies interact with consumers. The module provides a framework for understanding the contextual, strategic and operational issues involved in the application of digital transformation to tourism, events and hospitality management.
The module highlights the importance of research mindedness within a business environment and builds upon elements already introduced in the other modules studied on the programme. The module enables students to develop research mindedness, critical understanding and skills for business research. Students will enhance their knowledge and skills on research mindedness and its relevance for practice. They will frame research questions and plan and develop a literature-based project proposal and make use of library/electronic resources. The module will further provide students with knowledge on qualitative and quantitative methodologies and the ethics of business research. The module will enhance a student’s ability to integrate research and theory for evidence-based practice. At the end of the module, you will be able to:
The majority of tourism, events and hospitality businesses are small. However, the majority of research has been focused on management strategies of small business owners overlooking other perspectives. This module aims to provide students with a broader picture on tourism and hospitality entrepreneurs, encompassing both management and sociological perspectives and case studies from various settings, such as developing and transition economies. Such systematic and comprehensive overview of small businesses and entrepreneurship can add breadth and depth to knowledge and intellectual skill progression, and ultimate career development on graduation. At the end of the module, you will be able to:
This module will provide students with knowledge and understanding relating to key business and management areas of leadership, innovation and entrepreneurship. It will enhance the knowledge, competence, skills and abilities of students in determining and understanding how a business can be established and how to monitor whether it is operating effectively and efficiently so as to provide sustainable profitability and long-term competitiveness. At the end of the module, you will be able to:
The module explores how businesses are increasingly using digital frameworks to pursue business goals. Electronic business (e-business) is the approach a company takes to become a profitable business through the portal of the Internet. The module explores why E-business includes a much wider range of businesses processes, such as supply chain management, electronic order processing and customer relationship management. At the end of the module, you will be able to:
Each student will be guided on a one-to-one basis by an appointed supervisor on how to identify an appropriate research topic, an appropriate approach to adopt in seeking to address the agreed research question and how to apply relevant research philosophies and strategies. Students will be expected to be able to justify identified research questions and test emerging research hypotheses. The module necessarily seeks to build on BABM19. At the end of the module, you will be able to:
The module will develop students’ critical thinking and ability to apply and adapt theories to case studies in international marketing. In exploring the international marketing mix, students will enhance their managerial confidence in operating in increasingly diverse and less understood environments, develop their awareness of cultural issues in international marketing and also the impact of ethical issues and corporate social responsibility in international markets. At the end of the module, you will be able to:
The module initially introduces the principles of services marketing. The services sector, such as telecommunications, financial services, hospitality, transportation services, healthcare, and professional services, accounts for over three-quarters of Gross Domestic Product and employment in most developed countries. In light of the growing importance of services in local and global economies, it is important to understand the functionality of service offerings. This module will explore the distinctive characteristics of services and explore how these characteristics affect the marketing approaches used by organisations. At the end of the module, you will be able to:
The module provides students with a general introduction to the study of Psychology, including its historical development, major fields of both research and practical application, current and emerging perspectives and key issues. The module provides students with the theoretical basis necessary for understanding how Psychology can impact upon business operations. At the end of the module, you will be able to:
The module explores key themes related to individual differences in people with reference to a variety of personality theories, including psychodynamic, biological, behavioural, dispositional, phenomenological and cognitive theories of personality. At the end of the module, you will be able to:
Having regard to an international context, students will also study issues such as recruitment and selection, compensation and reward, training and development and performance management. Students will be encouraged to develop their personal skills and management strategies through the analysis of models, theoretical frameworks and past and current International HRM practices to support international and multinational organisations achieve their strategic goals. At the end of the module, you will be able to:
The module will provide students with various tools and models that can be applied in practice to strengthen an organisation’s human resource through development, learning and enhancement of skills in order to sustain and develop the organisation’s competitiveness. The module further provides students with various conceptual frameworks and theories that can give impetus and drive to managers within the various functions of an organisation and which can be applied in practice to develop employee skills and competences in the short, medium and long-term. At the end of the module, you will be able to:
This module acquaints learners with current principles and best practices in project management and applying this knowledge to event management and developing the learners’ ability to formulate, plan, manage and evaluate events. Teaching methods will include case studies. At the end of the module, you will be able to:
Accounting systems provide useful inputs in the decision-making processes of organisations. This module will provide students with an understanding of how accounting processes and techniques are implicated in the management of organisations, be it at the board, strategic or tactical levels. The module examines how organisations are controlled and managed from the point of view of internal and external decision-makers, and the issues are considered in the context of business enterprises. The module builds on the various management modules undertaken in Year 1 of the degree programme to develop the student’s awareness of contemporary issues emerging at the intersection of accounting and management. At the end of the module, you will be able to:
The work of accountants permeates all aspects of management. Accountants provide information that is relevant to both managers and external stakeholders in the context of planning and controlling an organisation. This module explores the principles and techniques used by management accountants who provide appropriate financial information to managers and help them to make better informed decisions for the benefit of the organisation as a whole. At the end of the module, you will be able to:
The module provides a deep insight into the key theories and topics in Financial Management. The module looks at how firms and corporations manage their financial investment and decisions in both the long term and short term. The module explores a range of topics ranging from how organisations evaluate financial performance, how decisions are made regarding possible investment in capital, and how organisations make decisions in respect of dividend policy. At the end of the module, you will be able to:
This module provides an in-depth review of the building blocks of modern finance theory and introduces the workings of financial markets at the graduate level. The analysis begins by establishing the characteristics of a rational, risk-averse and utility-maximising investor. The module then develops an understanding of the role of financial markets, security analysis and valuation, efficient market theory, asset pricing theory and portfolio management. The module explores the key elements of finance, how financial markets operate, pricing important financial assets and understanding the models in which finance is based upon. Market efficiency is also explored as is the pricing of derivative securities such as stock options and the determination of the exchange rate in the foreign exchange market. At the end of the module, you will be able to:
Since auditing and taxation are both essential elements of accounting, having an appreciation of the two subjects is important not only for accountants but also for organisational managers. Auditing is a crucial element of financial reporting and corporate governance and taxation implications must be considered during decision making processes. At the end of the module, you will be able to:
The module aims to prepare DBA candidates to undertake an advanced search and critically analyse literature on a specific topic in the discipline of Business and Management and assess its contribution to knowledge. Candidates will learn how to organise and synthesise literature in order to write a critical and detailed review of what is known about a specific topic. The module will further enable DBA candidates to identify gaps in extant knowledge about specific academic and practitioner issues and explain how their proposed doctoral research will contribute to both theory and organisational/management practice. At the end of the module, you will be able to:
The module aims to develop a comprehensive understanding of qualitative and quantitative research methods, so as to equip DBA candidates with the knowledge and skills necessary to undertake doctoral level study involving qualitative, quantitative and/or mixed methods research. At the end of the module, you will be able to:
The module examines how a DBA student might contribute to developments in Business and Management studies and have a positive impact on management and organisational practices. At the end of the module, you will be able to:
The module requires the DBA candidate to present and defend an advanced research proposal incorporating an introduction and justification for their proposed study, a demonstration of critical engagement with current research at the forefront of Business and Management studies, a demonstration of a clear and advanced research methodology, and a clear articulation as to how the proposed research will create new knowledge, advance Business and Management theory and management and organisational practices. At the end of the module, you will be able to:
The aim of the College’s thesis research module is to produce managers and leaders who, through demonstrable advanced scholarship, are able to conceptualise, design and implement a research project for the generation of new knowledge at the forefront of Business and Management studies. Candidates will be expected to combine their academic and business expertise in order to be able to make important contributions to both Business and Management theory and also organisational and management practices. At the end of the module, you will be able to:
The study of marketing plays an essential component of the knowledge, skills and competence of middle to senior manager, particularly in a fast moving and complex global marketplace. The module will develop high level and advanced marketing knowledge and skills in the learner. At the end of the module, you will be able to:
Middle to senior managers are expected to manage budgets, control costs and improve productivity. This module will support the development of high level skills in this discipline area and enable students to have confidence in accountancy and finance matters as they assume more senior roles with added responsibilities. At the end of the module, you will be able to:
This module provides students with a detailed and contemporary understanding of qualitative and quantitative research activities, as applied in a business and management context. The module will not only support students prior to commencing their dissertation but also help students to understand how data interpretation can support their role in effectively managing organisations at a senior level.
Successful and effective strategic planning and management is essential for any successful organisation. Middle to senior managers must be able to formulate robust and realistic strategic plans. This module explores high level strategic planning concepts and practices. At the end of the module, you will be able to:
The study of organisational behaviour and Human Resource Management underpins Strategy, Leadership and Change Management. The module will provide the learner with a detailed understanding of current and emerging global practice in respect of managing and developing an organisation’s human capital. At the end of the module, you will be able to:
In the absence of effective leadership organisations will fail. This module explores the attributes of what makes an effective organisational leader, the techniques they employ and how effective leaders are essential to sustainable succession planning. At the end of the module, you will be able to:
This module introduces students to the functions of Economics, with a particular focus on organisations, theories and their operating environment, society, law and almost everything else in life. It is an understanding of fundamental theories, how people, organisations, and countries control their money, cost vs profits, which are valuable skills to any employer. It is a study of competition, monopolies, the psychology, of why people make the decisions they make, how markets function, and how resources are spread out around the world. Furthermore, students will be given a deeper insight into the activities which affect small businesses and economies. At the end of the module, you will be able to:
The module explores how businesses are increasingly using digital frameworks to pursue business goals. Electronic business (e-business) is the approach a company takes to become a profitable business through the portal of the Internet. The module explores why E-business includes a much wider range of businesses processes, such as supply chain management, electronic order processing and customer relationship management. At the end of the module, you will be able to:
This module is designed to give students a specialised knowledge within the growing field of supply chain management. A well-implemented supply chain management system has been identified as a key tool in the success of today’s leading businesses. Effective Logistics and Supply Chain Management involves the co-ordination, production, shipment and delivery of goods from the point of production to the point of consumption. At the end of the module, you will be able to:
This module explores the critical linkage between a business strategy and organisational operations. The module will give students an understanding of how business strategies develop and emerge with organisations, how organisational business models can evolve, help them classify the various types of business model and enable them to learn how business models can emphasise an organisation’s strengths and help protect the organisation from internal and external pressures. At the end of the module, you will be able to:
In today’s ever changing world and the increasing blurring of economic boundaries, expanding international trade, the ease of data transfer and the rise of the global citizen mean that if businesses are to retain their relevance and remain successful then they must be able to continually adapt to cultural and technological challenges. At the end of the module, you will be able to:
This module is focused on underpinning theories of implementation science and change management designed to support change in practice. Students will consider the barriers to change and opportunities to mitigate against these. Students will develop a clear understanding of the process of effective change management. The module assignment will enable students to demonstrate the depth of their understanding and insight into effective application of implementation science. At the end of the module, you will be able to:
Students will critically explore and evaluate the relationship between patient safety policy and its influence on local guidelines and policies. Additionally students will develop their critical judgements of the legal and ethical issues impacting on patient safety and the role of accountability for managing safety and risk in the workplace critically. At the end of the module, you will be able to:
This module is designed to allow students the opportunity to engage in a rigorous piece of personal and independent research arising out of their programme of study and allied to their professional field, and to present their findings through a dissertation.
